Your sales and marketing literature is your customers’ interface with your products or services. They often see it before they speak to or meet with your sales people. As a matter of fact, first impressions count and a poorly designed document will have your customers turning away.

Sometimes, companies are short of human resources or simply do not have the time to engage in creating professionally looking sales and marketing literature. This is where we can help.

• Technical writing, authoring and reviewing
• Business writing, authoring and reviewing
• Marketing collateral development

The ultimate goal is to build awareness, generate demand, support self-service investigation and evaluation, and provide materials for direct sales calls. These publications describe the features, benefits, specifications, and other characteristics of a product or service. Our range of publication types includes:

• White papers
• Market and product requirements
• Statements of direction
• Concepts guides
• Case studies
• Technical specifications
• Competitive analysis
• Data sheets
• Product guides
• Press releases
• Brochures
• Newsletters
  

We provide expert knowledge in various fields, most notably:

• Business-IT-Alignment
• Enterprise Architecture
• Enterprise Ontology
• Enterprise Governance
• Model-Driven Enterprise Engineering
• Business Process Management
• Cloud Computing

We do have the expertise, experience and knowledge to help you create compelling sales and marketing literature. Thanks to our extensive business management and IT background, the combined expert knowledge of the software expert, the technical analyst, and the business economist, we can provide you high-quality service and the best solution for your requirements.

Our professional service is available in English and German.

To find out more about this service, please contact Dieter Jenz via e-mail at or  by phone on +49 (0)6183 9100 11.